Guide for sign-ups

Email validation: what it catches, and what it cannot.

Email validation checks whether an address can exist: syntax, domain, mail server, throwaway providers. It catches typos and obvious junk, but a valid address can still belong to someone else. This guide shows what email validation can do, where it stops and when you need verification instead.

  • Four levels of validation
  • What no validation can tell
  • Validation or verification
signups.csv

What does validation catch?

Tap the addresses a validator rejects, then reveal.

What is Sendity?

Sign-ups by message. No form, no code.

Sendity is a sign-up widget for your website. Instead of filling in a form, your visitors send one short message via WhatsApp or email. Sendity checks who it came from and hands your site the name and the confirmed phone number or email address.

See how Sendity works →
  • One message instead of a form Visitors tap send in WhatsApp or their email app. Nothing to type, no confirmation email to click.
  • Confirmed by the message itself The contact comes from the sender of the message, so typos and made-up addresses never reach your list.
  • Pay per confirmed contact Start with 1,000 free credits, no credit card. After that, prepaid packages with no subscription.

Each level catches more, and none looks into the inbox.

Syntax

One @, a valid domain part, no spaces. This runs in the browser and catches broken input instantly.

Domain and mail server

A DNS lookup shows whether the domain exists and has a mail server (MX record). Typo domains like gmial.com often fail here, and good tools suggest the right one.

Throwaway providers

Lists of throwaway domains catch known services. New domains appear every day, so the lists always lag behind.

Asking the mail server

Some services ask the mail server whether the inbox exists without sending a message. Many servers answer yes to everything or block such requests, so the result is often unclear.

What no validation can tell

Whether the address belongs to the person in front of the form. A colleague’s, a competitor’s or a made-up but existing address passes every level.

How it works

Validation or verification?

It depends on what the address is for.

  1. Address typed in a checkout

    Validation with a typo suggestion is enough. The customer wants the order confirmation and checks the address.

  2. Sign-up with something to gain

    Newsletter, download, giveaway or trial: here people enter other people’s addresses. You need proof that the inbox owner signed up.

  3. Verify without typing

    With reverse OTP, the visitor sends one prepared email from their inbox. Nothing is typed, so there is nothing to validate, and the sender is checked by its signature.

Compared

Email validation or a sent email?

What you know about an address afterwards.

AspectEmail validationWith Sendity
Typos Many, with a suggestion Nothing is typed
Throwaway inboxes Known ones, by list Most can only receive, not send
Someone else’s address Counts as valid Only the inbox owner can send
Proof None Signed email from the inbox
Benefits

Where validation still helps.

Validation is not wrong, it answers a smaller question.

Typed addresses

Wherever addresses are still typed, a typo suggestion saves orders and support requests.

Cleaning old lists

Before a mailing, removing dead domains lowers bounces and protects your sender reputation.

Plus verification where it counts

For sign-ups that unlock something, add proof that the owner was there.

FAQ

Email validation: common questions.

Does email validation replace double opt-in?

No. Validation shows that an address can exist. Double opt-in shows that its owner agreed. For newsletters you need the second.

Does Sendity block throwaway domains?

Sendity keeps no list of throwaway domains. Most throwaway services can only receive. Where one can send, the email still has to pass the signature check.

Should I block role addresses like info@?

In B2B, info@ is often the real contact. Blocking it costs sign-ups. Accept it, and keep in mind that several people may read it.

How reliable is asking the mail server?

Limited. Large providers and many company servers accept every address at first and only reject later, so the check often answers “unknown”.

Addresses with proof of ownership.

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